sass & bide Articles


New York & LA designer’s inspiration trip

Our beautiful designers, Sophia & Claire, headed to NY & LA to seek out the endless inspiration these cities provide. Read more

16 May, 2012 | My Nikon Life | Comments

Inspiration trip to Peru

Sarah-Jane & Heidi travelled to Peru to source exotic, obscure treasures from off-the-beaten track markets. Read more

25 April, 2012 | My Nikon Life | Comments

Behind the scenes with the Seekerstate range

As part of Nikon’s ongoing partnership with sass & bide we’re lucky enough to get sneak peeks of the work that goes into their collections. Read more

23 February, 2012 | My Nikon Life | Comments

Paris Inspiration Trip

“Following Heidi & Sarah-Jane’s last trip to Paris after the London shows, they gave us a sneak peek into their inspirations from the city of love…xo” Read more

31 January, 2012 | My Nikon Life | Comments

sass & bide retrospective - London Fashion Week February 2011

Before sass & bide’s acclaimed spring/summer collection in September, we were lucky enough to be backstage at their autumn/winter collection in February at London Fashion Week. Read more

22 November, 2011 | My Nikon Life | Comments

sass & bide’s Seekerstate runway show shines at London Fashion Week

Friends of Nikon, Sarah-Jane Clarke and Heidi Middleton, from sass & bide, celebrated the debut of their spring/summer 2012 collection London Fashion Week in September. Read more

19 October, 2011 | My Nikon Life | Comments