My Nikon Life News


Nikon D4 - the first DSLR camera fit for broadcast


Nikon’s pro range reaches new heights this week as the D4 has opened an important door into the professional video broadcasting market. The camera has become the first DSLR camera to pass the very elaborate European Broadcasting Union (EBU) test, commonly referred to as the BBC Test.

These tests were conducted by Alan Roberts, who spent most of his career in research and development at the BBC and wrote the new EBU guidelines and testing procedures. Alan commented that the D4 exhibited the lowest amount of rolling shutter he has ever seen in a CMOS equipped camera. He also commented that the exposure latitudes of the D4 were truly remarkable at around 13 stops; a figure only bettered by top grade LS rated cameras.

It seems the Nikon D4is on a winning streak, with the camera recently picking up awards such as TIPA Best Expert DSLR 2012, GP2012 Camera of the Year & European Camera of the Year 2012. This further showcases the strength of Nikon’s superior technology across both photography and film.

For an in depth report on how the D4 performed in the EBU test, click here.

Take a Tour of the D4


Announcing the new cutting edge COOLPIX line-up


Today we’re excited to announce four cutting-edge COOLPIX models, featuring advanced technology such as Android connectivity, built-in Wi-Fi® and ultra-stylish design.

At a glance …
Capture, View, Connect, and Enjoy – all from one camera. The COOLPIX S800C revolutionises photo sharing with your friends and family. Built on the Android™ platform you can enjoy the flexibility of a smartphone, with the superior image quality of a Nikon. The incredible features of the COOLPIX S800C don’t stop there – so click below to discover more.

Discover the COOLPIX S800C today


The COOLPIX P7700 allows you to enjoy full-scale manual photography on par with DSLRs in the size of a compact. This camera is perfect for travellers or professional photographers looking for a slim backup camera to their DSLR. Learn about all the great new features of the P7700 by clicking the link below:

Discover the COOLPIX P7700 today

Introducing the COOLPIX S6400, compact enough to tuck in your pocket and fast enough to be ready in an instant. The compact and slim COOLPIX S6400 offers consistently brilliant results with 16 Megapixels, 12x optical zoom and target finding auto-focus. Take the time to explore more by clicking below:

Discover the COOLPIX S6400 today

The COOLPIX S01 is the most compact and light COOLPIX model in Nikon’s history, weighing just 96g with a body smaller than a standard business card. Sporting a touch panel display and easy-to-master functions, convenience and ease of use makes it a pleasure to carry with you where you go. Learn more about the S01 by clicking below:

Discover the COOLPIX S01 today


Nikon's first ANDROID™ camera

s800C HERO

From being able to instantly share your photos and videos across social networking sites to downloading all your favourite apps, the COOLPIX S800C fuses the flexibility of a smart device, with the unrivalled image quality of a Nikon.

Whether you’re on holidays, out at night, at a birthday party or just spending time with the family, the COOLPIX S800C will enable you to instantly share your images with ease!

Discover the COOLPIX S800C today


I AM Experiencing Life Competition Open- Enter Now

Share in over $3,000 of RedBalloon Gift Certificates with our latest photo competition, “I AM Experiencing Life”. We’re looking for photos that show us your life experiences – and in reward we’re offering to take you on your next memorable experience with RedBalloon.


Enter Now


Nikon D4 and D800 Reign Supreme

Both our Nikon D4 and D800 have walked away with top honours at the European Imaging and Sound Association Awards this year. The EISA awards form part of the most prestigious photographic events on the calendar, judged by panels representing over 50 prominent photo/audio/electronics magazines across Europe.

European Professional Camera of the Year 2012-2013: the Nikon D4

The EISA judges said: The D4 delivers the highest image quality even in extremely difficult conditions. Tests performed by EISA magazines found the camera has an exceptional combination of high resolution, wide dynamic range, very low noise levels even at ISO 12800, super-fast autofocus, short response time and high frame rates that can be maintained for very long sequences. Almost perfect handling makes the D4 very easy and pleasant to use and we especially like the new joystick control that’s available whether the camera is in the horizontal or vertical position. The D4 also delivers very high video quality thanks to its uncompressed output.

Discover the D4 now

European Camera of the Year 2012-2013: the Nikon D800

The EISA judges said: The D800’s 36-million-pixel full frame sensor offers exceptionally high resolution capture. No compromises have been made to the extent of the camera’s dynamic range or noise levels at high ISO settings. In a compact and reasonably priced, strong and sturdy body, it offers first-rate metering and a 51-point autofocus system developed from the professional D4.

Discover the D800 now


Announcing the WP-N1 Waterproof Housing Available for Nikon 1 J1

Head out for an underwater adventure with the new WP-N1 Waterproof Housing – designed specifically for use with the Nikon 1 J1 with the 10-30mm lens. With the ability to reach depths of 40 meters plus simple and smooth switching between movies and stills, friends and family will be able to experience your underwater memories with you.


The WP-N1 comes with an easy-to-hold grip and when coupled with the optional YS-D1 Underwater Strobe by SEA & SEA SUNPACK you can enjoy underwater flash photography.

Discover the WP-N1 Waterproof Housing now


Win a MasterChef inspired trip to Italy with Nikon 1 - Enter Now >>


We’re giving you the opportunity to get a taste of ‘MasterChef’s Italy’ by visiting some of the incredible places you have seen on the show and, just like the contestants did, create your own culinary Italian story captured on your new Nikon 1.

Simply purchase a Nikon 1 at your local authorised Australian retailer between 1st July 2012 and 2nd September 2012, and register it online before 16th September 2012.

If you’ve been thinking about buying a Nikon 1, or are curious about whether it’s the camera for you – you should check out the contestant video diaries, and episode 55 where the contestants show you how easy and fun it is.

Alternatively click here to discover more on the revolutionary Nikon 1.

Register Your Purchase Here


Nikon Walkley Awards 2012 - Entries Open!

The Nikon-Walkley Press Photo Awards competition is open for 2012, inviting journalists from around Australia to submit their best work produced between 1st September, 2011 and 31st August, 2012.

The Nikon-Walkley Press Photography Awards are the most prestigious competition for photojournalists in Australia. Nikon proudly sponsors the awards in seven categories including; News Photography, Daily Life, Sport, Photographic Essay, Portrait, Community/Regional Photography and the Nikon-Walkley Press Photographer of the Year.

The Press Photographer of the Year 2011, Phil Hillyard, had this to say about his experience of entering the Nikon-Walkleys: “For me, preparing to enter the Walkleys is way of looking back at your work over the past year. Once you’ve entered a few times, It also gives you a chance to see how your work is changing or progressing over the years. I would always encourage photographers to enter”.

Remember, entry is free for all members of the Media Entertainment and Arts Alliance. For information on this, contact the Alliance membership centre on 1300 65 6512.

 For more details on the photography categories, prizes and how to enter click here.

Important Dates:

  • Friday 31st August, 2012: Entries close 5pm sharp
  • Monday, 15th October: Photography Finalists announcement
  • Friday 30th November: 57th Walkley Awards Gala Dinner

Enter now >>


Announcing the super-telephoto, 800-mm, fixed focal length lens for pro photographers

We’re delighted to announce the new super-telephoto 800-mm, fixed focal length lens to our lineup of NIKKOR lenses. This lens will offer a fixed focal length of 800 mm, a maximum aperture of f/5.6, and will be fully compatible with Nikon FX-format cameras.


This lens has been developed in order to strengthen the NIKKOR lineup of super-telephoto lenses. It will boast the longest focal length of any NIKKOR autofocus lens, and will be best suited to capture a wide variety of decisive outdoor scenes, from sporting events to wildlife. In addition to its superior optical performance, the lens will offer excellent flexibility and mobility, as well as outstanding dust and water resistance.

Nikon has been providing service and support to professional photographers for roughly fifty years through the activities of its Nikon Professional Services (NPS). In addition we have also been an official sponsor of The Open Championship since 1993 (the oldest of the world’s four major tournaments in professional golf). This lens is scheduled to be on display at the Nikon service depot that will be set up for professional photographers working at the event this July 2012.

Furthermore, this lens is scheduled to be on display at Photokina 2012, one of the world’s largest photo and imaging exhibitions, to be held in Cologne, Germany this September.

Click here for further PRO photographers news & info.


NIKKOR Lenses Launch on My Nikon Life

Nikon are delighted to announce the eagerly anticipated integration of our most sought after NIKKOR lenses, which can now be found within the GEAR pages of the MyNikonLife website. Click here to view technical specifications along with a variety of awe in-spiring sample photo’s and imagery which demonstrate the complex images that can be captured with cutting edge NIKKOR technology.


Check them out and don’t forget about our 2-year manufacturer warranty when you buy a camera or lens from authorised Nikon Australia resellers.

Click here to view all NIKKOR CX, DX & FX lenses.


2012 Walkley Young Australian Journalist of the Year Winners Announced.

The 2012 Walkley Young Australian Journalist of the Year was announced last night – congratulations to Jason Edwards (Leader Newspapers-VIC) who won the photography award as sponsored by Nikon!
Winner, Jason Edwards pictured left with Kylie Dredge – Nikon Events Manager (right).

To view a full list of category winners for 2012 and further information in regards to the Walkley Young Australian Journalist of the Year Awards , please click here.

Jason Edwards’ winning entry shows a portrait of a struggling family waiting for government assistance following Black Saturday. If you’re looking for some inspiration, check out some of the incredible shots by Australia’s best young photojournalists. Click here to view gallery images.


2 Year’s Warranty for your peace of mind

When you buy from an Authorised Nikon Australia Reseller you can be 100% certain that the product lives up to Nikon’s high standards and will be supported by Nikon’s local warranty service. This means that in the unlikely event there is a problem with your Nikon product, it will be repaired by a fully qualified and experienced Nikon technician, using only genuine, brand new parts.


Click here for more information on the benefits of buying from a Nikon Australia Authorised Retailer.

If you have already bought your new Nikon, register for the 2 Year Warranty here.